Chips Ahoy

Delivering a gamified social experience to a captive, locked-down audience

Chips Ahoy

2020

As a part of the collaboration with Escalera de Fumío, we created an exclusive augmented reality filter for Chips Ahoy on Instagram which allows users to interact with the cookies and win prizes.

During the periods of COVID-19 lockdown, brands and audiences desperately needed tools to allow customers to interact and enjoy on social media. The digital experience we created was accompanied by weekly contests to keep the consumers engaged.

PARTNERS 
Escalera de Fumío - Agency

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